state data privacy laws Archives | AdExchanger https://www.adexchanger.com/tag/state-data-privacy-laws/ News and Views on Data-Driven Digital Advertising and Marketing Tue, 20 Aug 2024 22:57:54 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.3 https://www.adexchanger.com/wp-content/uploads/2023/12/cropped-adx-icon-1-32x32.png state data privacy laws Archives | AdExchanger https://www.adexchanger.com/tag/state-data-privacy-laws/ 32 32 Google Won’t Kill Off Cookies, Consumers Will – And That’s How It Should Be https://www.adexchanger.com/data-driven-thinking/google-wont-kill-off-cookies-consumers-will-and-thats-how-it-should-be/ https://www.adexchanger.com/data-driven-thinking/google-wont-kill-off-cookies-consumers-will-and-thats-how-it-should-be/#respond Wed, 21 Aug 2024 04:35:30 +0000 https://www.adexchanger.com/?p=410968 Google’s decision to cancel cookie deprecation may just be the move that eliminates third-party cookies for good. Exact details are still unclear, but Google said it will offer Chrome users the chance to “make an informed choice that applies across their web browsing.” The fate of cookies is now in the hands of the consumer. […]

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]]> https://www.adexchanger.com/data-driven-thinking/google-wont-kill-off-cookies-consumers-will-and-thats-how-it-should-be/feed/ 0 Clean Rooms Aren’t Always The Solution To Your Data Privacy Problems https://www.adexchanger.com/data-driven-thinking/clean-rooms-arent-always-the-solution-to-your-data-privacy-problems/ Wed, 20 Sep 2023 04:35:34 +0000 https://www.adexchanger.com/?p=385363 New state privacy laws have brands and agencies adopting privacy-focused solutions for the safe handling of data. Data clean rooms are one product that has received the lion’s share of attention, as they promise to help brands safely collaborate and transfer data. As with many emerging advertising technology solutions, the promise of clean rooms has […]

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]]> AdExplainer: What Are Dark Patterns? https://www.adexchanger.com/adexplainer/adexplainer-what-are-dark-patterns/ Tue, 11 Oct 2022 13:30:55 +0000 https://www.adexchanger.com/?p=262980 Some business practices on the internet may not be against the law, but they undermine or manipulate consumer choice. Legal advocates have coined a new name for this practice: dark patterns. And dark patterns are next up on the enforcement docket both for the Federal Trade Commission and state-level data privacy laws.

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