American Privacy Rights Act Archives | AdExchanger https://www.adexchanger.com/tag/american-privacy-rights-act/ News and Views on Data-Driven Digital Advertising and Marketing Mon, 19 Aug 2024 22:52:13 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.3 https://www.adexchanger.com/wp-content/uploads/2023/12/cropped-adx-icon-1-32x32.png American Privacy Rights Act Archives | AdExchanger https://www.adexchanger.com/tag/american-privacy-rights-act/ 32 32 For News Media, Consumer Data Privacy Shouldn’t Be A Bad Thing https://www.adexchanger.com/the-sell-sider/for-news-media-consumer-data-privacy-shouldnt-be-a-bad-thing/ https://www.adexchanger.com/the-sell-sider/for-news-media-consumer-data-privacy-shouldnt-be-a-bad-thing/#respond Tue, 20 Aug 2024 04:35:37 +0000 https://www.adexchanger.com/?p=410891 Lobbyists representing media organizations – including giants like The New York Times, the Washington Post and CNN – are urging lawmakers to water down federal privacy bills like the recently stalled American Privacy Rights Act.  The planned federal privacy law would crush publishers that rely on targeted advertising, the lobbyists argue, effectively dismantling the free […]

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]]> https://www.adexchanger.com/the-sell-sider/for-news-media-consumer-data-privacy-shouldnt-be-a-bad-thing/feed/ 0 Ad Tech Leans On SMBs To Oppose The Next Attempt At A Federal Privacy Law https://www.adexchanger.com/privacy/ad-tech-leans-on-smbs-to-oppose-the-next-attempt-at-a-federal-privacy-law/ Thu, 18 Jul 2024 14:59:03 +0000 https://www.adexchanger.com/?p=408372 The Connected Commerce Council (CCC), a lobbying organization based in Washington, DC, hosted a virtual press conference to spotlight small businesses and their concerns with the APRA, the latest attempt at setting national privacy standards.

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]]> Walmart’s Great Store Of Value; It Took Awhile, But Snap May Be Back https://www.adexchanger.com/daily-news-roundup/friday-24052024/ Fri, 24 May 2024 04:03:10 +0000 https://www.adexchanger.com/?p=404400 Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Walmart’s Writing On The Walls Targeting in aisle three? Beyond selling access to its online ad supply, Walmart is now offering advertisers a way to reach customers while they’re roving physical store aisles, The Economist reports. Theoretically, an advertiser has the best chance of […]

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]]> Get Caught Up Quick On The American Privacy Rights Act https://www.adexchanger.com/data-privacy-roundup/get-caught-up-quick-on-the-american-privacy-rights-act/ Mon, 22 Apr 2024 05:00:30 +0000 https://www.adexchanger.com/?p=400603 It’s a shame Rep. Cathy McMorris Rodgers (R-Wash.) and Sen. Maria Cantwell (D-Wash.) didn’t release their proposal for a comprehensive federal privacy law three days earlier than they did. If they had, it would’ve made a SeaWorld front row soak zone-style splash at the largest annual gathering of privacy professionals in the world. But, as […]

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]]> For Generative AI, The Entire Web Is An Empty Milkshake; Publishers Vs. Privacy Sandbox https://www.adexchanger.com/daily-news-roundup/tuesday-09042024/ Tue, 09 Apr 2024 04:03:40 +0000 https://www.adexchanger.com/?p=399351 Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. When All The Data’s Not Enough Last week, YouTube CEO Neal Mohan warned OpenAI that ingesting data from public videos to train its AI models would be a terms of service violation. OpenAI fully did this, by the way. The response was mostly […]

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