Elizabeth Warren Archives | AdExchanger

Does Google Know What’s Going On Back There?; Content Creators Contend With AI

AdExchanger — Tue, 20 Aug 2024 04:03:13 +0000

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Thanks And Sorry Google is notifying accounts regarding a recent oopsie-daisy involving Merchant Center accounts purchasing ads for random products – even direct competitors. Google glitches and ad credits are common, and cryptically explained. But this time is new because there were two […]

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AdExchanger Politics: As America Stays Home, Candidates Turn To Digital Organizing Tech

AdExchanger — Wed, 01 Apr 2020 04:05:03 +0000

You are reading AdExchanger Politics, our news roundup in which senior editor James Hercher tracks the latest developments in political advertising, augmenting our political marketing commentary and news coverage. Want it by email? Sign up here. Political candidates are feverishly (sorry) trying to figure out how to win elections this year when all they’ve ever known about campaigning […]

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Facebook Bans Ads That Promote Voter Suppression – But Political Advertising Is Here To Stay

Allison Schiff — Mon, 21 Oct 2019 20:48:48 +0000

Facebook is shoring up its political advertising policies in advance of the 2020 US presidential election, which, god help us all, looms large on the horizon. In a press call on Monday, Mark Zuckerberg laid out the steps Facebook has taken and will take to try and make sure that 2020 isn’t 2016 all over […]

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The Big Story: Rapid-Fire Rounds

Ryan Joe — Thu, 17 Oct 2019 17:53:12 +0000

Change is in the air. To wit, Sen. Elizabeth Warren, topping the polls of Democratic presidential candidates, has made the breakup of big tech into a pet issue on the campaign trail. At the same time, regulatory and privacy concerns are driving state legislation that could transform the way consumer data is collected and, thus, […]

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Comic: Warren’s Recipe

AdExchanger — Fri, 04 Oct 2019 04:04:04 +0000

A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…

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FreeWheel Takes On Google; CMOs Expect Budget Increase

AdExchanger — Wed, 02 Oct 2019 04:03:30 +0000

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Big Guns Vs. Google Comcast’s FreeWheel unit told a congressional task force last month that Google used privacy concerns to limit FreeWheel and other video advertising companies from selling ads for its clients on YouTube. Other ad tech and cable companies have spoken out […]

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Elizabeth Warren’s Campaign Is The New Data-Driven Model

James Hercher — Mon, 30 Sep 2019 19:39:02 +0000

Initially, it seemed fair to wonder whether Elizabeth Warren’s campaign could survive a long, grueling primary. The Warren campaign raised $6 million in the first quarter of the year, fifth most in the field, according to campaign disclosures released earlier this year. But it spent almost as much building up the operation, with 160 people […]

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Elizabeth Warren Brings Ad Buying In-House; IBM’s Red Hat Cloud Gamble

AdExchanger — Thu, 11 Jul 2019 04:03:37 +0000

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. In-House 2020 We hear a lot about marketers taking advertising in-house, but now politicians are doing it too. Sen. Elizabeth Warren has hired 300 staffers to produce TV and digital advertising and buy digital ads for her presidential primary campaign, Politico reports. Most candidates […]

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Sen. Elizabeth Warren Wants To Force Google To Divest Its Ad Platforms

Allison Schiff — Fri, 08 Mar 2019 19:42:36 +0000

Big Tech can’t catch a break in DC … actually, scratch that. If Sen. Elizabeth Warren, D-MA, is elected to the White House in 2020, she’s got a plan to break up Amazon, Google, Facebook and Apple. And her proposal specifically targets Google’s ad platform business. On Friday, the Democratic presidential candidate laid out how her […]

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