Taylor Swift Archives | AdExchanger https://www.adexchanger.com/tag/taylor-swift/ News and Views on Data-Driven Digital Advertising and Marketing Tue, 20 Aug 2024 02:14:23 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.3 https://www.adexchanger.com/wp-content/uploads/2023/12/cropped-adx-icon-1-32x32.png Taylor Swift Archives | AdExchanger https://www.adexchanger.com/tag/taylor-swift/ 32 32 Does Google Know What’s Going On Back There?; Content Creators Contend With AI https://www.adexchanger.com/daily-news-roundup/tuesday-20082024/ https://www.adexchanger.com/daily-news-roundup/tuesday-20082024/#respond Tue, 20 Aug 2024 04:03:13 +0000 https://www.adexchanger.com/?p=410904 Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Thanks And Sorry Google is notifying accounts regarding a recent oopsie-daisy involving Merchant Center accounts purchasing ads for random products – even direct competitors.  Google glitches and ad credits are common, and cryptically explained. But this time is new because there were two […]

The post Does Google Know What’s Going On Back There?; Content Creators Contend With AI appeared first on AdExchanger.

]]> https://www.adexchanger.com/daily-news-roundup/tuesday-20082024/feed/ 0 Data-Driven Marketing Is State Farm’s Best Policy https://www.adexchanger.com/adexchanger-talks/data-driven-marketing-is-state-farms-policy/ Tue, 31 Oct 2023 10:00:10 +0000 https://www.adexchanger.com/?p=388330 State Farm has spent tens of billions of dollars on TV advertising and brand marketing. But programmatic media buying also has a big role to play in helping nurture leads, says Alyson Griffin, State Farm’s head of marketing.

The post Data-Driven Marketing Is State Farm’s Best Policy appeared first on AdExchanger.

]]>